Operational Decisions: The Smart Path to Enterprise AI As consumer preferences and competitive pressures are driving businesses to offer more services online, businesses are turning to data, analytics, and artificial intelligence (AI) in order to make better, faster business decisions. However, for most businesses, AI investments are speculative at this point. According to a 2019 report* by the International Institute for Analytics, with successful deployment rates at less than 10%, few companies “have truly deployed AI at enterprise scale.”